How can a company control its selling price to control its own future ?
Price is still at the centre of the growth model and in every market there will always be companies that position themselves with lower prices than the others. Which growth strategy should we choose? What are the conditions to successfully achieve a growth plan based on prices that are higher than those of our competitors? Conversely, how do you make growth profitable with prices substantially lower than those in the market?
- The importance of price
- Do you know to what extent your profit is reliant on your sales price?
- Premium pricing growth models
- Do you know how to influence the psychological price?
- Why not do away with your catalogue?
- Low-cost growth models are not low labour cost models
- Do you know of any “small business” with a large profit?
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